<?xml version="1.0" encoding="utf-8"?><rss version="2.0"><channel><title>Patrick Forsyth, Frances Kay</title><link>https://shop.theiet.org:443/author/patrick-forsyth-frances-kay</link><description>Patrick Forsyth, Frances Kay</description><item><title>The Art of Successful Business Communication</title><link>https://shop.theiet.org:443/business-commun-gde-eng</link><description>&lt;p xmlns="http://ns.editeur.org/onix/3.0/reference"&gt;An opportunity to impress, Communication is easy isn't it? Well it may seem so, but consider honestly when was the last time you were involved in a breakdown of communications? And how long ago was one such a veritable derailment? For most people and in most organisations this happens regularly.&lt;/p&gt;&lt;p xmlns="http://ns.editeur.org/onix/3.0/reference"&gt;It matters. Communication - effective communication - makes thing happen. There can be a great deal hanging on it. Whether the communication concerned is a simple email, a contribution to a meeting, a report or a presentation, it can prompt agreement or action; it can seal a good deal, drive a hard bargain and enhance your profile and boost your reputation as it does so. Or not: for instance making a poor presentation may do real damage and allow no second chances, and an ill-considered report may come back to haunt you in months to come.&lt;/p&gt;&lt;p xmlns="http://ns.editeur.org/onix/3.0/reference"&gt;This book is the antidote to communications difficulty. It sets out proven, practical guidelines to ensure you can prepare (and prepare quickly) and deliver messages in a clear, succinct, precise, descriptive, informative, and impressive way - and that they are effective. That is, they achieve your purpose with others, however technical, complex or difficult the topics they may involve.&lt;/p&gt;&lt;p xmlns="http://ns.editeur.org/onix/3.0/reference"&gt;Take no risks. Guarantee communications success and enhance your profile as you do so.&lt;/p&gt;</description><pubDate>Tue, 12 Jun 2018 00:19:55 GMT</pubDate><guid isPermaLink="true">https://shop.theiet.org:443/business-commun-gde-eng</guid></item></channel></rss>